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HOME > PAST ISSUE > PERSPECTIVE [Premium content] > Web WormApril 2007
The Microsoft Xbox gaming platform is spearheading a bid to win the hearts, minds and hard-earned wages of Chinese internet users
One year ago, during a visit to Microsoft's headquarters in Redmond, Washington, President Hu Jintao said: "Because you, Bill Gates, are a friend of China, I am a friend of Microsoft."
It was a stunning recovery. Years of fumbling had left Microsoft's business in China a shambles. In 2004, it had struggled to save its government business from a campaign urging Chinese government bodies to purchase local software. Beijing had even flirted publicly with that home-wrecking vixen, ...
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