Sector brief: Consumer
McDonald’s China to open 150 more outlets in 2010
February 5, 2010: Foreign fast food chains are gearing up China operations to make up for shortfalls in home markets, but competition is growing
McDonald’s (MCD.NYSE) said it will raise investment in China by 25% and add 150-175 restaurants to its current 1,100 outlets this year, encouraged by the country’s strong economy and growing consumer base. The fast food chain is also planning to offer free wireless internet access this year as well as refit 80% of its existing restaurants in a bid to entice more customers.
China’s fast food market continues to be an attractive destination for restaurant chains, b...
China’s fast food market continues to be an attractive destination for restaurant chains, b...
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